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Business News > Mint Authors > Pratishtha Bagai

Pratishtha Bagai

Reporter

Pratishtha breaks news and writes analytical trend stories on India's rapidly evolving Creator Economy. As a key member of Mint's corporate team, she offers sharp insights into the dynamic digital landscape and trends among Gen Z. Her coverage extends to the Cyber Security, Education, and Human Resources sectors. She holds a postgraduate diploma in Business and Financial Journalism from the Asian College of Journalism, a program developed in partnership with Bloomberg.

ARTICLES BY PRATISHTHA BAGAI

US mandates public social media for visa applicants, sparks privacy concerns

5 min read . 23 Jun 2025

Tuning out: RJs abandon radio to become influencers as online popularity soars

3 min read . 18 Jun 2025

Fake followers, murky returns push brands to rethink influencer plan

4 min read . 13 Jun 2025

Why iconic characters like Shaktimaan and Bhide learnt to endorse products

6 min read . 07 Jun 2025

Job market to bounce back as campus hirings improve in 2025: Deloitte report

2 min read . 05 Jun 2025

Influencers, brands turn to social media to raise cyber awareness

4 min read . 01 Jun 2025

Delhi HC directs YouTuber Mohak Mangal to take down video on ANI

5 min read . 29 May 2025

Fake managers have become a serious worry for influencers

4 min read . 25 May 2025

India’s influencers face a harsh reality: more views don’t mean more subscribers

5 min read . 22 May 2025

Shifting career path: GenZ, millennials ditch degrees for on-the-job skills

4 min read . 22 May 2025

The dark side of India’s booming meme industry: broken laws

6 min read . 18 May 2025

Music labels crack the whip as influencers flout copyright rules on social media

4 min read . 11 May 2025

India on high alert for cyber attacks after Operation Sindoor

4 min read . 07 May 2025

YouTube AI dubbing raises creator concerns over language advantage

4 min read . 04 May 2025

Indian influencers to drive $1 trillion consumer expenditure by 2030: BCG report

2 min read . 02 May 2025

NSE unveils 43-stock Nifty Waves index to track performance of creative economy

1 min read . 02 May 2025

YouTube invests 210 bn in India's creator economy, commits 8.5 bn more

2 min read . 01 May 2025

Finfluencers cheer at ASCI go-ahead for general advice after Sebi scrutiny

3 min read . 29 Apr 2025

ASCI eases qualification rules for generic financial, health product promotions

1 min read . 28 Apr 2025

Instagram's 'Blend' lets friends share Reels; influencers see audience surge

4 min read . 27 Apr 2025
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